So, you have got the brand new presentation and you used it in meetings or sent it to the client but is that it? Is it the best use of this professionally made presentation?
Want to see the presentation usage ideas directly, click here.
30 million + presentations are created daily that means these presentations are really very useful in businesses. At Recherche, we design roughly 500 to 700 power point slides in a month apart from flash presentation, hybrid presentation, whiteboard, and videos.
A company with the presentation is certainly counted well-equipped company than one without.
But what I noticed that businesses & people have limit the usage of presentation to one or two places only. Most of the clients come to us for getting presentation made just for one particular cause and they limit the use of the same to that particular use only.
Sharing introduction of the company: One of the most used cases of presentation is sharing presentation as the company profile. This makes sense also. You “Present” your company to someone instead ask them to go through website or printing brochure, you send them a company profile.
This company profile is usually in form of either a PowerPoint presentation ( PPT) or in form in pdf format.
Of course, you can use video & hybrid presentations but mostly it’s in form of PPT & PDF
As per the buyer’s journey: Very often companies make the mistake of keeping everything in one single presentation. People don’t want everything in one presentation deck, that may scare them to see 50, 60 or more slides.
The proper use of the presentation is to minimize the information in the textual form and increase the visuals to make people understand well, engage well.
Too much information may either confuse the audience or they tend to forgive the information, in both ways purpose ( n investment ) of making the presentation is not served.
You should share the information as per the journey of the prospects. In beginning share company profile, then product/service presentation, then maybe case study or application and so on until he/she ready to decide
In the exhibition: Presentations are right for exhibition displays. You can ask your stall designers for a LED screen or projector and showcase presentation to your visitors.
There are many people who don’t want to come to stall until they are sure what the company or product is all about.
A video presentation, factory presentation or hybrid presentation would be most appropriate for exhibition displays.
Mail signature: As per the study, 124.5 billion emails are sent world over per day & around 121 emails are received by an average email holder. You can not imagine the reach of your presentation if you start sending the presentation link in your email signature.
Visit www.showtoclients.com, upload your presentation there and obtain the link. Place that link in your email signature and start counting the visit on your link at ShowToClients and you will know how many people are seeing your presentation.
It’s a wonderful opportunity for spreading the word about your company. People prefer watching videos & presentation than reading websites. Now whoever receiving your email, may check out your presentation like your website.
What’s up distribution: Messengers have changed the life we communicate and what ’s up made the history due it’s massive reach and utility. Around 55 billion messages are sent each day. You might want to take the advantage of this medium.
Ask your presentation designers to split the presentation in a small meaning full chunk and send video clipping in groups, individuals or leads. You can also get the PPT converted into PDF and share it through what’s up.
This is the fastest medium to reach anybody in the modern world. People check messages first & emails later.
I hope with the above ideas to use your presentation effectively & you may increase the ROI of your presentation designing. Let me know where else you have used your presentation and I would add unique idea in this article to help fellow businesses to use this impressive medium of presenting.