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8 Best UX Practices

The modern consumer market has embraced all areas of our life. The variety of products is increasing exponentially and clients’ habits are evolving. E-commerce is flourishing, which, in turn, has increased the importance of user experience. 

The task of a UI/UX developer is to create such a product architecture in which the client will feel as comfortable and convenient as possible. Pleasant online store website browsing, which is designed as convenient and intuitive as possible, is a good user experience. In the article we will tell about the concept of UX design and tips for creating comfortable UX.

What Are the Main Objectives of UX Design?

The “maximum comfort” term as nothing else expresses the main goal of UX design. UX design is responsible for how enjoyable a website, part of a website or online product is, what kind of emotional response it creates and whether it is intuitive for a client. If the UX design of the product fulfills each of the above goals, it creates a unique experience for the client.

Product responsiveness is one of the key goals of UX design. Imagine your goal is to create a small but popular online e-commerce platform. How will your website look on a laptop and on a smartphone screen? Will all proportions be observed? How will the website architecture differ on Windows and OS software, for instance? These are very important questions that every UI UX designer and developer need to answer. The product should be consistent with the same style, still look organic across different platforms. If this goal is achieved, a positive user experience is guaranteed.

An emotional response is a vital component of UX. Experiencing pleasant emotions when interacting with a good and well-built product, the client feels engaged and gets a wonderful user experience that makes him come back to your product once again. Convenient website architecture and intuitive arrangement of all functions, as well as simple feedback and issue-solving techniques, create a pleasant emotional tone that affects whether your client associates the product with positive or negative feelings.

That’s why one of the following main goals of UX design is to create a clear and intuitive product architecture. It should be remembered that it is not the client who should “lead” the functions of the site to fulfill his requirements, but your website should “deliver” your client to the endpoint as simply and comfortably as possible.

UX Design’s Popularity

According to research by Nielsen Norman Group, the UX industry has shown steady growth since the 1950s. The industry is expected to grow beyond our expectations by 2050.

UX design has become especially popular and visible in the modern tech world. The Internet worldwide coverage and hi-tech innovations, such as smartphones, smartwatches, virtual assistants, and the like, exacerbates the need for a well-thought-out UX design. The demand for UX design professionals has grown exponentially over the past decade.

According to the CNN Money report, the UX design industry will grow by 18% in 2015-2025. This is an adequate assessment associated with the continuing trend of digitalization and the need to build user experience in new forms and new online products. UX design has already become more popular both in mainstream culture and in the labor market.

8 Top UX Practices for Creating a Responsive Website

UX design is an integral part of any good website. In this case, the user experience of your potential client is more dependent on his interaction with the website functionality. It takes lots of work to create a good UX design website. However, here are some tips to help you move in the right way:

  • Know your client. It is the backbone of a UX design. Before starting any site architecture manipulation, the UX designer must know the audience of this website. Their habits, wishes, irritants. Also, it will be useful to study the experience of competitors in this business field. Flag their successes and failures. User research is the eyes of UX design.
  • Follow trends. Popular culture and art have a vast impact on the success of your user experience architecture. When developing the UX design of your website, appreciate modern trends in graphic design and tech innovations. It will help make your website up-dated and popular within your audience.
  • Create helpful, clear, and succinct content. A website’s UX design aims to guide the user towards their ultimate goal and make this journey as comfortable as possible. Each website message should be helpful to the user – show him the way, offer him a choice. And this message should be as clear as possible so that a wide range of users can correctly understand the meaning of each function of the website. At the same time, one must not forget that very few people like long texts. Accordingly, the compactness of the message is a must-have option. Succinct content is the armor of your UX design with clearness and helpfulness underneath.
  • Variety is the key to success. When designing UX, keep in mind that the diversity of your website draws attention to it. Without sacrificing compactness and clarity, you need to remember that a website must be consistent in style and engaging at the same time. The design and layout of each function of the website must be thoughtful and reasonable. Simultaneously, different options should be distinct, so that the user does not get lost on the website, like in a maze.
  • Don’t forget about cross platforming. According to Global Digital Overview, more than 5.19 billion people worldwide use mobile phones. Keep in mind this data during UX design development. Your website should be as comfortable and understandable as possible both on a computer and a mobile device.
  • Feedback. Chats, surveys, polls, etc. allow you to continually improve your website architecture and get feedback from your audience. Permanent analysis of the feedback data will enable you to get information about errors and quickly correct them.
  • Loading timescale. None of us like to queue. When the queue overtakes you online, it’s painful. Fast page loading and transition to other site sections create a pleasant impression and save the clientele time. Use smooth transitions and pop-up effects — this improves user perceptions.
  • More testing. Remember about the final UX audit. Upon completion of all the necessary stages, first of all, you need to test the performance of all functions. It will allow you to identify weaknesses and errors without losing audience, and fix them.

Conclusion

UX design is an art at the interface with science. It is a multifaceted area of ​​the creative economy that combines a lump of elements from different fields. Over the past decades, UX design has only continued to gain momentum and has been still considered one of the fastest-growing professional spheres in the world.

The key to the success is the ongoing demand for user experience analysis and usage. After all, the fight for clients involves creating the most comfortable and pleasant conditions for them. A positive user experience will help your business to permanently improve and grow, find new dimensions of development, and expand your clientele.